Our industry, including ourselves, focuses a great deal on the importance of fragrance when making candles. But an important aspect of the candle is also the color. In addition to people enjoying the fragrance, for many they also need it to match the decor of the home as well. In many instances, the choice of the pillar is based solely on color and not fragrance.
Color grabs our eyes, alters our mood, beautifies our surroundings, and evokes feelings of days long past. A great deal of material has been written on the topic of color and, in fact, there is a great website completely devoted to the subject of color and how it truly influences the world.
Because the subject is so expansive, this article will only highlight a few key aspects that impact the candle maker directly. For our purposes in the candle making community, color may quite simply be boiled down to the sensation caused by light rays as they interact with the human eye, brain, and past experience. Here are a few tips that help candlemakers control color and use it as a tool to help create wonderful candles that tempt the eye and tease the senses.
The Basics of choosing candle colors
For some of us, it has been a while since we sat through an art class. If the following paragraph is too dry or basic, please continue on to the next paragraph about the actual techniques that are used in candle making.
The three primary colors are red, blue, and yellow. These 3 colors are mixed to create all the other colors in the rainbow. When you mix the 3 primary colors, you get the secondary colors, green, orange and purple. From there on out you can mix any color you need. This is how a color wheel was developed. When using multiple colors in a single candle, a good starting point is to use analogous or complementary colors. Analogous colors are those that are next to each other on the color wheel such as shades of yellow and green. Complementary colors are those that are opposite on the color wheel. These are just the basic starting point to a phenomenon that knows no boundaries. You can use colors that resemble groupings found in nature, school/team colors, the latest popular interior design colors, or anything else that touches you or your customers' inner feelings.
This is part one of a three part series on choosing candle color.