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The En-Light-ener
Candle Making Newsletter
 
 

Looking Into the Future

As we draw to a close in 2006, we would like to personally thank all of our customers who made this year so successful. As you may have read in our July issue we celebrated our 35th year in business. We could not be here without you and hope that we can help you continue to prosper in the upcoming years. As the industry continues to change, we will always be here to help you with your candle making needs. We pride ourselves on taking the time to keep on top of any of the important issues impacting the candle industry. Nothing gives us more pleasure then when someone takes the time to say they learned something from our newsletter or how informative our website is. 

Thank you and Happy Holidays,
Your Friends at Candlewic

It is usually about this time of year all the various publications start writing about the highlights and lowlights of 2006. I don’t know about you, but I just got used to writing ‘06 in my checkbook. Rather then following this tradition we would like to get an early jump and think about what lies ahead for many of us and what we can do both short term and long term to try and make the most sound business decisions.

Many of the business decisions you make in the upcoming weeks can have an impact on how 2007 will start. The first area to give serious consideration is your inventory.  For many mid size and small companies this can be rather significant. While the every day items of your waxes, standard fragrances and dyes will always be needed, there is not much to do except ensure that you have sufficient inventories to start 2007. You don’t want your staff coming back and not having all of the materials to start making candles again. 

The key is how to handle inventory that will more than likely be idle for quite some time or never used. This will include your holiday finished candles, fragrances used during the holidays, packaging and/or containers. There are several things to consider and you should consult your accountant to find out what is best for your particular situation.  Some suggestions include donating them to a charity to receive the tax deduction. If they have no value be sure to get them off your books so you do not have a tax liability on items that have no “market” value. Yes the fragrance may have cost you $15, but if you will not be using it then you may want to think of liquidating the product. 

We have written about it before, but if you have a scent that you marketed for the holidays like “Christmas Eve” or others, try changing the name to “Winter Wonderland,” “Pine Dreams” or other winter sounding candles. This will extend your selling cycle for several months. If you have a mailing list, store or other direct avenues, be one of the first to discount your candles and to move excess inventory - everyone likes getting items at deeply discounted prices. If the candle is in a decorated tin/glassware it can be safely stored and the user can put it away with other holiday items and then bring it out next season. They will more likely purchase the item if discounted enough. 

Another way is to give them away directly to the community. Take 20-30 candles with a nice bow to your Church, spouses work or neighborhood holiday party and give them to individuals that may not necessarily know that you make candles. They would be very appreciative of this gesture and may be more inclined to purchase your candles in the future.

Whatever your inventory situation is, you should examine it. There is a lot that can be done to help your tax situation. 

Another important step for 2007 is to start to reach out to all of your customers and let them know some of your plans for the upcoming year.  It might be the new fragrances, new containers or even types of candles.  Most people start the New Year with a lot of optimism, and if you can put ideas and concepts in their process early enough, you will have an advantage over your competition.  Get samples in their hands quickly and follow up with pricing. 

The question on many minds is what is going to happen in the paraffin wax market in 2007? The year of 2005 and the first part of 2006 where historic in terms of wax pricing. While there were many contributing factors to these price increases including continued reduction in the number of refineries making, hurricanes in 2005 and reduction of imported waxes caused the majority of the inflation. Over the last half of 2006 there has been stability in these prices and how long this will continue is of widespread speculation. The belief is that it will be stable for awhile. Many will be watching the inventory levels of the refineries closely, how much the imported waxes increase/decrease and how the larger users patterns may or may not change. 

One of the hot topics for 2006 and will most certainly continue into 2007 is candles made with natural waxes. This segment of the candle industry continues to see growth and will continue to do so in 2007. Interestingly for the first time Soy waxes could be purchased at a better price then paraffin waxes in many instances. Be sure to check out our January issue of the Enlightener where we will feature the continued growth of natural wax candles. 

 

Hi! I'm Chandler!
I can help you
learn how to make candles.

CHANDLER'S CORNER

What does scent load, double and triple scented candles mean?

Let me see if I can make sense (pardon the pun) of this question. The proper amount of scent is purely an individual determination. Many sources have tried to simplify things by recommending 5 percent, 6 percent and etc., but even these levels can cause problems, because scent strength levels vary from manufacturer to manufacturer. A scent load of 5 percent by one manufacturer may result in a certain scent smell but you may find that you are able to duplicate that smell using only 4 percent of the same from another manufacturer.

The percentage is the amount of scent relative to your total formulation. For example, if you were making a 100-pound batch of candles, your wax (provided you are using a blended wax) would be 95 percent and the remaining portion would be scent, so you would say it has a 5 percent scent load. There is no right or wrong amount of scent to add to a candle, within reason. You must always test burn the candle once you have determined your scent load to ensure it performs properly.

Some candle companies have used terminology such as triple scented and double scented. This is more of a marketing technique since there is no true standard to measure it against, it is therefore not possible to quantify. Your selection will be based on where your nose leads you and the thoughts that are conjured up along with it. Enjoy the journey.



December 2006

Project Contest

During the course of 2006 we did many fun and exciting projects. It is also not too late to receive a $75 shopping spree by submitting your project to be featured in our Enlightener. Please submit your project to us for our review by going to the Contest Entry form on our website. The winning entry every month will receive a $75 gift certificate good on our website.

Featured Projects of 2006

January - Eye On You
Why the name? When looking at the candle it almost looks like and eye looking back at you.


February - Grubby Candles
One candle that continues to be popular is commonly referred to as a grubby candle.


March - Making Palm
Wax Candles

Without doubt one of the fastest growing trends in the candle market is the use of Palm wax and soy wax.

April - Tealights
Tea lights are a great way to use up extra wax, create little “calling cards,” or offer prospective customers a chance to sample your scents before purchasing a larger candle.


May - Natural Lemons
These natural lemons look great as an added value product when displayed with your other candles. They are fun to make and act as a wonderful conversation piece. These candles may be natural and easily mistaken as the real thing, but please don’t eat them!

June - Pillar Candles
Jars have become so popular in recent years, that many candle makers have forgot that pillar candles add a real touch of beauty to any home’s décor. Pillar candles offer extremely vibrant colors due to the fact there is no glass blocking the true color of the candle as seen with the naked eye.

July - Candle Making Made
Fun...Wax Art Crystals

With camps in full swing we can't think of a better crafting project than wax art crystals. These are one of the easiest candles to make.

September - One-Pour Tins

If you are starting out making candles and looking for a good “gift” or project for this holiday season, a Natural candle in a tin fits both needs.  These tins are easy to make and can easily be personalized.  

October - Making
Tipped Tapers

The traditional tipped taper candle continues to be an essential candle product. Creating an elegant and formal atmosphere, these fine candles are also a breeze to make.

November - Holiday Ornaments & Soap-
on-a-Wick

Give that special somebody a gift that will surely warm their heart.




We hope you enjoyed this issue of the En-Light-ener.
Thank you for your continued interest and support.
Our goal is to make this newsletter as entertaining and educational as possible.
Let us know if you have any ideas on how we can improve.

Candlewic Company
3765 Old Easton Road
Doylestown, Pennsylvania 18901
800-368-3352

 


Issue Index

April 2014 -- Is it Right? and more....

March 2014 -- Pick a Wick and more...

February 2014 -- Soy-lutions and more...

January 2014 -- Jump Starting and more...

December 2013 -- A Year-End Thank YOU! and more...

November 2013 -- Choosing the Right Wax and more...

October 2013 -- Holiday Season Checklist and more...

September 2013 -- Choosing the Right Wax and more...

August 2013 -- Sunscreen For Your Candles and more...

June 2013 -- Tools of the Trade and more...

April 2013 -- Spring Is In The Air and more...

March 2013 -- To Be or Not to Be and more...

February 2013 -- Keeping Up With the Times and more...

January 2013 -- A New Year of Candle Making and more...

December 2012 -- The Twelve Tips of Candle Making and more...

November 2012 -- Managing Shipping Options, Luminary Candles and more...

October 2012 -- Resources for Candle Makers, Snowball Candles and more...

September 2012 -- Paraffin wax - Not Your Cup of Tea, One-Pour Tins and more...

August 2012 -- Choosing the Right Wax, Aluminum Molds and more...

July 2012 -- Candle Making Kits, Palm Wax Candles and more...

June 2012 -- Starting Your Own Candle Business, Grubby Candles and more...

May 2012 -- Three Step Guide to Show Success, Candle making Without Melting and more...

April 2012 -- With Every Season, a Change in Process and more...

March 2012 -- The Whole Ball of Wax and more...

February 2012 -- Choosing the Right Color and more...

January 2012 -- Time for Your Yearly Checkup - Candle Business Style and more...

December 2011 -- The Twelve Tips of Candle Making, and more...

November 2011 -- Our Candle Making Wish List, Holiday Luminaries, and more...

October 2011 -- Overlooked But Definitely Not Overrated, Making votives with votive pins, and more...

September 2011 -- Time to Light a Fire for Your Business, What to do with extra candle wax, and more...

August 2011 -- All About Candle Additives, Ice Candle Project, and more...

July 2011 -- Create Unique and Trendy Candles, Taper Candles Using Polyurethane Molds, and more...

June 2011 -- Use Summertime To Improve Your Candle Making Business, Floral Pillar Candles Project, and more...

May 2011 -- Getting Your Candle Making Business Online, About Aluminum Molds, and more...

April 2011 -- Choosing the Right Soy Wax, Making Scented Votives and Floaters, and more...

March 2011 -- 5 Valuable Tips for Starting a Candle Making Business, Making Dipped Tapers, and more...

February 2011 -- Advice on Selecting Candle Wicks, Add That Finishing Touch, and more...

January 2011 -- First Impression Is Everything in Selling Candles, One-Pour Tins, and more...

December 2010 -- The Twelve Tips of Candle Making and more...

November 2010 -- Wish List for Candle Making, How to Make Grubby Candles, and more...

October 2010 -- Getting to the Next Level, Making Mottled Candles, and more...

September 2010 -- Five Tips to Make Customers Fall In Love With Your Candles, Veggie Dip Candles, and more...

August 2010 -- Back to Candle Making, Summer Sand Candles

July 2010 -- Are You Selecting the Right Wax?, Beeswax Pillar Candles, and more...

June 2010 -- 5 Free (or low cost) Business Growth Candle Making Business Resources, Vegetable Wax Candles, and more...

May 2010 -- Create Your White Castle Opportunity, No Melting Required Candle Project, and more...

April 2010 -- How To Reduce, Reuse and Recycle When Making Candles, What To Do With Extra Candle Wax, and more...

March 2010 -- Why Color Is Important, Making Streak Candles Project, and more...

February 2010 -- Pillar Candles - What's Old Is New, Making Palm Wax Candles, and more...

January 2010 -- New Year, New Decade and New Candle Making Tactics, Textured Candle Project, and more...

December 2009 -- 12 Tips of Candle Making, and more...

November 2009 -- Tom Turkey on Candle Making, Candle Kits vs Buying Indidual Supplies, and more...

October 2009 -- Taking the Scary out of Candle Making, Snowball Candle Project, and more...

September 2009 -- 4 Quick Tips to Improve Your Candle Line, Layered Candle Project, and more...

August 2009 -- Is Big Always Better?, Cookie Cutter Candle Making Project, and more...

July 2009 -- How to Set Candle Prices, All Natural Beeswax Garden Flare Candle Making Project, and more...

June 2009 -- 5 Tips for Avoiding Margin Drain, Tri-Color Candle Making Project, and more...

May 2009 -- How To Select a Candle Wick, Chunk Candle Making Project, and more...

April 2009 -- Candle Making Ideas for Summer, Candle Making Projects, and more...

March 2009 -- Mold Techniques in Candle Making, A Simple Candle Project, and more...

February 2009 -- Setting the Right Mood Year Round, Tealight Candle Project, and more...

January 2009 -- Reacquainting Yourself with Candle Making Waxes, Tri-Color Candle Project, and more...

December 2008 -- 12 Days of the Candle Making Business, Candle Making Projects, and more...

November 2008 -- Candle Making Business Cliches, Miracle Molding Material Projects, and more...

October 2008 -- Candle Making Terms Explained, How To Make Mottling Candles, and more...

September 2008 -- Adding on to Your Candle Lines, How To Make Candle Luminaries, and more...

August 2008 -- Candles & Their Fragrances, How To Make Pillar Candles, and more...

July 2008 -- Sunscreen For Your Candles, How To Make Dipped Tapers, and more...

June 2008 -- Fall Candle Season Starts Now, Extraordinary Candle Making Project, and more...

May 2008 -- Green Candle Making, Green Candle Projects, and more...

April 2008 -- Recent Candle Industry Price Increases, Aluminum Mold Candle Project, and more...

March 2008 -- Straight Wax, Exciting New Candle Making Products, and more...

February 2008 -- Business Side of Candle Making, Ice Candle Project, and more...

January 2008 -- Basics of Blended Wax Candles, Rose Floater Candle Project, and more...

December 2007 -- 12 Days of Business, 2007 Candle Making Projects, and more...

November 2007 -- Show Time for Candle Making, Making Snow Candles, and more...

October 2007 -- Ready, Set, GO candle making, Candle Luminaries, and more...

September 2007 -- GREENING Your Product Line and Your Bottom Line…, One-Pour Candle Tins, and more...

August 2007 -- Candle Making's Center of Focus, Making Streak Candles, and more...

July 2007 -- The Latest in Candle Making Products, Votive Candle Project, and more...

June 2007 -- Setting Your Candles' Sale Price, Summer Candle Projects, and more...

May 2007 -- Determining Your Candle Making Costs, Using Extra Candle Wax, and more...

April 2007 -- Natural Wax Buzz Part 2, Layered natural candles, and more...

March 2007--Crucial details of candle making, Candle projects with no melting required, and more...

February 2007--How to choose a candle making mold, Making custom candle molds, and more...

January 2007--"Green" Candle Making, tri-color jar candle project, and more...

December 2006--Looking into the candle making future, 2006 candle projects, and more...

November 2006--Introducing...a candle making introduction, candle projects, and more...

October 2006--Prime time: candle wicks, taper candle projects, and more...

September 2006--Clearly still here:Gel candle making, one-pour tins, and more...

August 2006--Fragrance - the driving force of candle making, a new contest, and more...

July 2006--Planning your production, using granulated wax, and more...

June 2006--Our 35th Year, using aluminum candle molds, how much candle fragrance to use, and more...

May 2006--Summertime candle making, making natural lemon candles and more...

April 2006--Choose the candle wick, making tealight candles and more...

March 2006--Choose the right wick base, blending soy wax with paraffin, making palm wax candles and more...

February 2006--The roll of wax additives in a blended wax world, UV additives, making grubby candles and more...

January 2006--The secrets of soy wax candles, more ways to use candles, making soy wax container candles and more...

December 2005--Planning for the new year, announcing our new home, secrets about wicks, and more...

November 2005--Holiday candle making, ideas to sell more candles, making luminaries and more...

October 2005--Temperture issues when making candles, how to start making candles and more...

September 2005--Choose the right candle mold, ASTM safety standards, and more...

August 2005--Color and Fragrance trends, choosing the right candle making tools, and more...

July 2005--Planning for efficient production, Marketing your Candles, Making Swirl Candles, and more...

June 2005--New market trends in candle shapes and textures, Making Textured Candles, and more...

May 2005--The trends and science of candle fragrances, Making Mottled Candles, and more...

April 2005--How to select the proper candle wick, Top Colors, Making "Earthy" Chunk Candles, and more...

March 2005--Selecting the right wax Part III, Our Top Waxes, Making Floral Candles, Our History and more...

February 2005--Selecting the right wax Part II, Our Top Fragrances, Making Fruit Candles and more...

January 2005--Selecting the right wax, Using blended wax, Coloring wax, Making Layered Jar Candles and more...

December 2004--All about candle making fragrances, Making Grubby Candles and more...

November 2004--Choosing Color for your candle making, Making snowball candles and more...

October 2004--Candle Making Busy Season, Making Palm Wax Candles, Speeding Up Candle Production and more...

September 2004--Candle Wax Melters, Making Sense of your Candle Scents, Making Taper Candles and more...

August 2004--Getting Ready For The Season, Using Votive Pins To Make Votive Candles, No Melt Candle Making and more...

July 2004--Some History & What's New, Paraffin Myths, Making Golf Ball Candles and more...

June 2004--Choosing the Right Candle Wax for Your Needs, Making One-Pour Tins and more...

May 2004--Investigating New Products, Burn Testing, Making Freestanding Gel Pillars & Novelties and more...

April 2004--Candle Making Trends, Rolled Candles with Beeswax Sheets, Making Taper Candles and more...

March 2004--Color Theory & Techniques, Floating Candle Molds, Making Tealight Candles and more...

February 2004--Mold Techniques, Computers and Candlemaking, Making Easter Egg Chunk Candles and more...

January 2004--Marketing Natural Wax and Paraffin Candles, Layering Natural Wax Candles and more...

December 2003--Holiday Greetings, 2003 Year in Review, The 6 P's, Making Icicle Candles and more...

November 2003--Building Your Candle Product Line, Making Holiday Ornaments & Soap-on-a-Wick and more...

October 2003--Marketing Your Candles, Polyurethane Molds, Making Lemon Candles, and more...

September 2003--Packaging & Labeling, Essential Oils, Making Rolled Pillars with Beeswax Sheets, and more...

August 2003--Using Palm Wax, Increasing Your Profit Margins, Using Aluminum Molds, and more...

July 2003--Ultra Violet Light Absorbers, Reducing Shipping Costs, Dipping Techniques, and more...

June 2003--Choosing the Right Wick, Using a Wick Stick, Making Floater Candles, and more...

May 2003--New Products Review, Pouring Temperatures, Finishes For Your Candles, and more...

April 2003--Selecting Paraffin, Natural and “Hybrid” Waxes, Using Pillar Pins, and more...

March 2003--Selling & Marketing Candles, Making it Easier to Make Pillars, Wax Art Crystals and more...

February 2003--Pouring Temperatures, Votive Tips, Making Grubby Candles, and more...

January 2003--Candle Making Safety Tips, Instruction Labels, What To Do With Extra Wax and more...

December 2002--Polycarbonate Molds, Making Clear Snowball Candles, and more...

November 2002--Candle Making as a Second Language, The Story of Chandler, Natural F Wax, and more...

October 2002--Candle Making as a Second Language, Projects Review and more...

September 2002--Accessorizing Your Manufacturing, Making Clear Pillar Candles, and more...

July/August 2002--Making Cinnamon Roll Candles, Clear Pillar Base, New Products, and more...

May/June 2002--Back to Basics, Making F Wax Candles, and more...

April 2002--Making Streaked Candles, Wax 101 part 3: Natural Wax, and more...

March 2002--Making Crackled Candles, Wax 101 part 2: Gel Wax, and more...

February 2002--Making Easter Egg Candles, Wax 101: An Overview, and more...

January 2002 --Review of 2001, Frosty Snowman Candles, New Products, Safety Info and more...

December 2001--Botanical candles, making white candles white and more...

November 2001--Chunk candles, clearance sale!, candlemaking books and more...

October 2001--The new candle market, choosing gels, votive wicks and more...

August 2001--New products, new location , new web site and more...

July 2001--Selling & Marketing Candles (part 3), Candle Burn Times and more...

June 2001--Selling & Marketing Candles (part 2), UV Light Absorbers, Wax Additive Recommendations and more...

May 2001--Selling & Marketing Candles, Burning Instructions, Selecting Sustainer Bases and more...

April 2001--Natural Waxes, Candle Burn Times, Wax Pouring Temperatures and more...

March 2001--Making Wax Inserts, Blended vs. Non-Blended Waxes, Colors, Fragrances and more...

February 2001--Whipped Wax, Wax Art Crystal Wax, Gel Candles, Using Containers and more...

 

 


 


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The Candlewic Company

Supplies the candle making industry with candle making kits, molds and accessories including candle wax, gel, and wicks.

3765 Old Easton Road
Doylestown, Pennsylvania 18901
800-368-3352 | Local: 215-230-3601
Fax: 215-230-3606

info@candlewic.com




Official Distributors of: Penreco Candle Gels
Members: IGCA, National Candle Association



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