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2004 En-Light-Eners


Scents and Fragrances

December 01, 2004 | 2004 En-Light-Eners

This story goes back to 1380 in the city of Carthusia on the island of Capri off the coast of Italy. Legend has it, the father prior of the Carthusian monastery of St. Giacomo missed the news that Queen Giovanna of Anjou would be paying a visit to the island. In a last-minute frenzy, he created an arrangement of the island's most beautiful flowers in her honor. The water wasn't changed for three days, and when the flowers were thrown away, the prior noticed that the water had acquired an exquisite aroma. He took the scented water to the local alchemist, who identified the scent's sources. Thus was born the first perfume of Capri. Read More

What About Me? Why Color Is Important?

November 01, 2004 | 2004 En-Light-Eners

Many of us in the Candle Industry spend a great deal of time selecting, sniffing and discussing fragrances because it seems to be what we intuitively feel captures the consumers attention and draws them to our products. However it will surprise many of you to know that the single most important feature that attracts consumers to a candle is it’s most obvious characteristic…it’s COLOR, which creates visual stimuli and evokes emotions in the beholder. Read More

The Trend Continues!

October 01, 2004 | 2004 En-Light-Eners

The long awaited "busy season" is finally hitting the candle making industry and one wax that continues to gain in popularity is the palm wax. More and more candle makers are adding natural waxes to compliment their existing line of paraffin candles. The aesthetic beauty of this amazing wax offers an exciting twist to the pastel colors achieved from many natural waxes. A fine crystalline structure adorns the finished palm candle and continues to prove itself to both the professional candle maker and the hobbyist. Over the last few decades we have introduced many developments to the candle world, but none have impacted the industry as the explosion of natural waxes within the last 5 years. We have been receiving phone calls and emails requesting information about our palm wax, so we figured it is time to reach into our knowledge base and share some more information on the mystifying palm waxes. Read More

Cranking the Heat on the Melters!

September 01, 2004 | 2004 En-Light-Eners

September is here, and things are starting to buzz within the industry. As the busy holidays start to consume every waking minute of our candle making time, it is important to think about how we are going to get all that wax, gel, and soap melted for the approaching season. The answer is to purchase the correct melter that fits your needs. The following article shows you the basics on melters and attempts to explain every possible piece of information you need to know when purchasing a melter. Read More

Getting Ready for the Season

August 01, 2004 | 2004 En-Light-Eners

As August ticks away, it is that time of year for us as candle makers to be serious about making candles for the busy holiday season. If you have not done so already, it is important to get your operation tuned and ready for the upcoming months. The fall and winter holidays provide many occasions to burn candles and you want to be ready for these occasions. Read More

Oh My, The Good Ole' Days!

July 01, 2004 | 2004 En-Light-Eners

Sometimes a good trip down memory lane puts life in perspective as we look toward the future. As we pack our offices, we are sorting through over 3 decades of Candlewic history, and we wanted to take a moment to share a retrospective that only years of experience can offer. We don’t want to come off as too arrogant, but when you have been in the game as long as we have, a feeling of pride and accomplishment can be expected. Read More

The Move Is On!

June 01, 2004 | 2004 En-Light-Eners

We’re moving to a larger facility! Everybody is asking it, so we’ll start out with -- we will NOT be closing while we move. The moving process has been happening behind the scenes for a few months now, and our moving procedures will continue to remain unnoticed to our customers as we proceed with our normal day-to-day operations. Read More

What's Happening in May?

May 01, 2004 | 2004 En-Light-Eners

May is the unofficial start of summer for many of us. Some candle makers start their busy summer season, while others are bracing for their slower season depending on where they live. This is one of the times in the year when we get extra requests for new items. Whether you are doing some last-minute additions to your summer line-up, or if you are using your slow time to try new things, feel free to contact us to help you with something new. Read More

Candle Making Trends

April 01, 2004 | 2004 En-Light-Eners

Every successful candle maker knows the value of trends. It may not always mean copying the latest trend. It might mean starting trends, keeping up with trends, recycling old trends, and knowing what may be the next big trend next year. It is not uncommon to try every stage of the trend cycle throughout a typical candle making career, and figure out where the best niche may be found. Regardless of where the candle maker finds himself or herself on the trend curve, it is important to understand a few concepts about the trend phenomena. Read More

Somewhere, Over the Rainbow

March 01, 2004 | 2004 En-Light-Eners

Color is a very important element to the candle maker. Color grabs our eyes, alters our mood, beautifies our surroundings, and evokes feelings of days long past. Although there are volumes and volumes of written material based on the topic of color, this article will just highlight on a few key aspects that impact the candle maker directly. For our purposes in the candle making community, color may quite simply be boiled down to the sensation caused by light rays as they interact with the human eye, brain, and past experience. Here are a few tips that help candlemakers control color and use it as a tool to help create wonderful candles that tempt the eye and tease the senses. Read More

Mold Techniques

February 01, 2004 | 2004 En-Light-Eners

It is no secret that the candle market is flooded with container and jar candles. This is a logical progression because these types of candles are easy to make, smell great, and are relatively easy to maintain multiple brands using different labels. Every candle maker is faced with the challenge of creating more revenue for various reasons whether it is at the crafting level to fuel their hobby, or a manufacturer that needs to pay next week’s payroll. One way to bring in new customers and increase sales is to offer new and unique candles that are not offered by you competition. Read More

Marketing Natural Wax and Paraffin Candles Successfully Together

January 05, 2004 | 2004 En-Light-Eners

Natural waxes are a growing segment within the candle making industry. Although candle makers have been using natural waxes since the beginning (bees wax, whale fat, etc), it is only until the last few years that the natural waxes have really taken hold as a viable wax choice accepted by the industry. There are more natural wax choices than ever before, and include such types of wax such as soy, palm wax, soy/palm blends, and paraffin blends that contain natural waxes in the formula. Read More

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